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Colorado benchmark and plan

Contractor marketing in Colorado.

Colorado has 3,164 general contractors and remodelers with a Google Business Profile. Half of them have 12 reviews or fewer, which is above the national median, and 16.6% have no website linked, fewer than the country as a whole.

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Colorado at a glance

  • 3,164 general contractors and remodelers on Google
  • Median 12 reviews (US: 9)
  • 16.6% with no website (US: 23.8%)
  • 72.9% rated 4.5 or higher
  • Most listings: Littleton, Grand Junction, Denver
3,164
general contractors and remodelers in Colorado
2.7% of the US total
12
median Google reviews
US median 9
16.6%
have no website listed
US 23.8%
115
reviews at the 90th percentile
the map-pack tier

Where Colorado's general contractors and remodelers are

The largest concentrations of general contractors and remodelers in our Colorado data are in Littleton, Grand Junction, Denver, Greeley, Windsor, Longmont, Golden and Parker. Competition for the map pack is heaviest there, and so is the reward: the same review count that dominates a small town is invisible in Littleton.

The map pack in Colorado

Google shows three businesses in the map pack for a search like "remodeling or general contracting business near me" in Littleton. In Colorado the shops that hold those spots usually sit near the 90th percentile, 115 reviews, not the median. 11.5% of Colorado general contractors and remodelers have passed 100 reviews; the other 88.5% are competing for whatever is left below the fold.

The website gap in Colorado

16.6% of Colorado general contractors and remodelers list no website on their Google profile, fewer than the national 23.8%. Nationally, general contractors and remodelers with a website have a median of 14 reviews against 2 without. A five-page site with tap-to-call and a page per service is the cheapest gap to close.

What to do first in Colorado

  1. Set a review velocity. One review per job day, asked at the door, moves a 12-review shop past the Colorado 75th percentile (39) within a year. The guides have the scripts.
  2. Finish the Google profile: primary category, every service you offer, real job photos, and hours that match reality. It is free and it is where Colorado customers decide.
  3. Follow up every lead within five minutes. Speed to lead beats ad spend in a trade where the customer is collecting three quotes. The calculator shows what slow replies cost.
  4. Then, and only then, spend on ads. Pointed at a profile with 12 reviews and no website, ads pay for your competitor's education. Pointed at a finished profile, they work.

The full national picture, with percentiles, ratings and hours, is in the benchmark report. The method is on the about page.

Free 14-day trial in Colorado

What Colorado general contractors and remodelers can try free

Google Ads management

Search campaigns built around the jobs you want, with call tracking so you hear what you pay for.

Facebook and Instagram ads

Offers to homeowners in your zip codes, retargeting, and creative that gets replies.

AI search optimization

Structured pages, consistent listings and plain-language answers so AI engines recommend you.

Local SEO and Google profile

Categories, services, photos, posts and Q&A tuned to win the map pack in your area.

Website design and rebuilds

Fast, tap-to-call pages for every service and city you work in, built in about a week.

Social media management

A steady, on-brand posting schedule that makes the business look alive when people check.

Review generation and reputation

Ask-at-the-door scripts, automatic texts, tracking per tech, and replies to the bad ones.

Missed-call text-back

Every missed call gets a text in seconds, and every lead gets followed up until it answers.

Email and SMS campaigns

Seasonal offers and reminders to past customers, the cheapest jobs you will ever book.

Bookkeeping and financials

Clean books, categorized spend and a monthly P&L so you know which marketing pays.

Appointment setting

Trained callers booking commercial and property-manager appointments onto your calendar.

Analytics and reporting

One dashboard: calls, leads, cost per lead and booked jobs by channel, updated weekly.

Nearby

General contractors and remodelers in neighboring states

IdahoMontanaNevadaUtahWyomingAll states

Free for 14 days for Colorado general contractors and remodelers.

Pick anything we do. We run it for your remodeling or general contracting business for two full weeks at no cost, then you decide. No card, no contract, nothing to cancel.

  • Google Ads management
  • Meta (Facebook and Instagram) ads
  • AI search optimization (show up in ChatGPT, Perplexity, Google AI)
  • Local SEO and Google Business Profile
  • Website design and rebuilds
  • Social media management
  • Review generation and reputation
  • Missed-call text-back and lead follow-up
  • Email and SMS campaigns
  • Bookkeeping and monthly financials
  • Cold-call appointment setting
  • Marketing analytics and reporting

Or tell us what you want to try and we will text you back.

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